Eckhart Tolle Nowlink

Subscription-based live event broadcasting, video on demand, content download store, interactive community

  • Technological architecture
  • Development
  • Graphic Design
  • Business & Marketing Consulting

Eckhart Tolle Now (previously Eckhart Tolle TV) is a subscription website where members pay monthly for access to video on demand, as well as a monthly live event. There is an active community as part of the website where members can comment on videos, and start their own conversations in forums. Members may submit questions to the website to be answered in future videos. A download store was developed to allow members to purchase downloadable content for playback on their computer or portable devices.

Pullerits Group was involved in many brainstorming conversations with stakeholders in the project to define the business model, as well as to define what is technically feasible. Pullerits Group developed the technical architecture for the project, as well as the software which powers the website. In addition to this, served as the chief technical contact for the membership-based video streaming website. Pullerits Group acted as the representative for vendors involved in the project, as well as technically built components required.

  • Monthly live broadcasts online
  • Monthly account re-billing and subscription management
  • Site map creation & planning
  • Page wireframes, direction of graphic design
  • Custom content management system (CMS)
  • Content delivery network (CDN) integration with CMS and website front-end

Event and hotel sales

In the first quarter of 2013, an advanced hotel and ticket sales system was graphically designed and developed for Eckhart Tolle TV. The purpose of this development was to sell tickets and hotel rooms for an upcoming event in Italy; however, a robust and reusable ticket and hotel sales system was the end result.

The system was capable of managing and selling hotel rooms from different hotels of different room classes, and served as a matchmaking tool, pairing random roommates together to share a room for those traveling alone, or paying separate.

Video clipping and sharing tool

As a feature of a new member website launch, a video clipping and sharing tool was graphically designed and developed for Eckhart Tolle TV members to clip out portions of a long video, up to seven minutes in length, and share them publically on social media.

This development involved manipulating large video files in real-time, appending necessary marketing intro and outro clips, and providing an intuitive interface for the customer to select their clip. Many thousands of video clips have been made by members.

Store and digital downloads products

A custom store was graphically designed and developed for Eckhart Tolle TV, including the ability to sell and deliver digital downloads, as well as video-on-demand (VOD) playback of digital products. This functionality is available live online at Eckhart Tolle TV Store